I was first introduced to the bold new concept of a blogging pastor by the book “The Blogging Church.” Much has transpired since that time, but one thing remains the same: Blogging can be an effective tool for pastors and churches if used wisely. I have a few years of blogging experience under my belt and have enjoyed reading the blogs that my Pastor and others have produced. More recently I took somewhat of a long blogging vacation (more than a year on this blog) and I noticed that I was still constantly referring people to my blog posts (not for vanity sake, but because I thought what I posted would be truly helpful them). I composed this list of five benefits of a blogging pastor not only as a reflection on how I use my blog and other bloggers have influenced me, but also as a reminder to keep blogging for the sake of those I shepherd as well as those whom I have never met.
To Help Your People Facing a Cultural Issue. Our culture is moving and changing at a rapid pace. Often times our folks have had a week at the water cooler to discuss issues before they ever walk in the door on Sunday (and that’s just your regular attendees). Many are struggling to figure out where to embrace and where to challenge culture. It’s easy to be right on an issue, but wrong on an approach. Having a blog can be a great outlet for pastors to address cultural issues from a biblical perspective. Not just being right on the issue, but also seeking to demonstrate a godly approach. I was deeply impressed and somewhat glad when my pastor posted his thoughts on issues pertaining to the Boy Scouts of America this past year. Though I don’t yet have a Boy Scout, I know his insights were helpful to those trying to form an intelligent opinion about the issues at stake.
Your Blog is Available When You Aren’t. Pastors are busy people. Much busier than most people would expect (but that’s another post). The more people that you have a charge over the harder it can be to have a conversation about important topics or issues. Having a blog is like having another preaching post. It helps put you in front of people (even when you can’t be… like at 3AM in the morning). It also provides a great place to send people who are dealing with issue. “I blogged about that last year, check out the article I wrote and then let’s sit down and talk about it over coffee.”
Share Resources with Your Congregation. Having a blog allows you to share resources with your congregation. Whether you are sharing about a good book, blogging on a cultural issue, or just sharing links to resources and posts by other authors, a blog can be a great place to house those referrals. For example if you are speaking on spiritual gifts, you can link to several other articles or spiritual gifts surveys or if you are challenging people to pray for the nations, you can link to several mission sights. Even if you write a blog post quoting from other sights and link to them, you are broadening the horizon of those who follow your blog and giving them resources they might not otherwise have had.
Deal With Issues or Questions that May be Under the Surface. Often times a pastor is aware of issues that lurk in the shadows but may have a difficult time finding the proper forum to address it. A blog allows a pastor to begin a dialogue that can lead to more personal discussion offline. I’ve found that many of my posts dealing with various issues from pornography to leading a family devotional time have allowed folks to talk more freely about issues or concerns they have offline. Quite often I’ve heard the words, “I saw on your blog the other day…”
To Engage with A Variety of People. One of the neat things that hosting a blog has done for me is to allow me to see things from outside my box. What I mean is that I get the benefit of hearing from atheists, Muslims, people living in different cultures, places, etc. When they are generous enough to leave a comment or question on my blog I am better informed on how they perceive what I write. Opening up the conversation to those who are outside of my worldview not only tests the integrity of my worldview but also provides a unique opportunity to engage in a conversation over issues that are too often just left to insiders.
Obviously this list isn’t exhaustive. What are some of the other benefits of a blogging pastor that you have noticed? If you’re a pastor and have a blog, I’d love to check it out. Please feel free to share a link in the comments (or if your pastor has a pretty great blog, share his blog address in the comments).
Here are some links to the pastor friends that I follow: